Ultimate Amazon Prime Day Guide – What to Expect and How to Save
Amazon Prime Day has firmly established itself as one of the most anticipated shopping events of the year. During the Prime Day event, Amazon offers exclusive deals across various product categories for Prime members. Whether you are already subscribed to Amazon’s Prime membership or have never been a subscriber before, you can be a part of Amazon Prime Big Deal Days 2024 this October.
In this article, we’ll find out when Prime Day is, why it’s popular, and how we can be a part of it and enjoy Prime Day deals.
When is Amazon Prime Day?
Historically Amazon Prime Day takes place in the summer and usually in mid-July, for instance, Amazon Prime Day 2024 was on July 16 and July 17. However, in recent years Amazon has also introduced Prime Big Deal Days in addition to the summer’s big event.
Amazon Prime Big Deal Days 2024 will be held on October 8-9. Similar to the summer event, it’ll be a 24-hour event starting from 12:01 a.m. PDT on October 8. So, shoppers have enough time to prepare for the great deals that will be awaiting them. It’s a great opportunity for anyone who has missed the summer Prime Day event.
Tips to Find the Best Amazon Prime Deals
To Maximize your chances of getting the best Amazon Prime deals, you need to be ready and plan for your purchases beforehand. One simple tip is that don’t shop at the last minute because some of the best products have limited stock. Here are a few more tools and tips to get the most out of Amazon Prime Day:
Price Tracking Tools
When you see a 60% discount, how can you be sure that it wasn’t 70% off last week? This is where price tracking tools come in handy. Using these tools, you can simply check that item’s price history and see if it was discounted before. Honey is one of the best price-tracking software out there that you can use to find authentic deals on Amazon. You can easily install Honey’s free browser extension and when visiting Amazon, you can see the Honey button that will help you track prices and see the price history of a certain product.
Another option is Keepa. With the help of Keepa’s browser extensions, you can analyze price history charts, get availability and price drop alerts, and even compare international Amazon prices. It offers great communication tools in order to help customers create an optimized price-hunting experience based on their needs.
Invite-Only Deals
Some of the best Amazon Prime deals are only offered as Invite-Only deals. This is especially helpful to buy items that sell out quickly. Invite-only deals are limited to certain items. If you’re a Prime member, you can request an invitation on these items to get them before they are gone. Of course, it doesn’t work every time and you might not get an invitation from Amazon to buy that item. You’ll know through notifications and emails if you are invited to get a special deal.
Lightning Deals
During Amazon Prime events you can usually take advantage of some special deals called Lightning Deals. These are time-limited deals that are available only for a certain time or until the item is sold out. They are usually available for a few hours, so you should check Amazon constantly if you want to benefit from it. Sometimes the Lightning Deals have a “One Per Customer” limitation, so everyone can enjoy a great discount before the items are gone.
Amazon Prime Statistics
During this year’s Amazon Prime Day consumers spent $14.2+ billion. Amazon announced that this year’s event on July 16-17 was their biggest Prime Day shopping event to this date. The analytics show that 2024’s Prime Day spending was 11% more than the Prime Day of 2023. So considering the growing popularity of Amazon’s deals for Prime members, you can expect to witness another popular shopping event during October of this year. Here are a few more interesting statistics about Amazon Prime Day:
- Amazon Prime has over 200 million subscribers globally.
- The average order size on Prime Day 2024 was $57.97.
- The most popular categories during Prime Day 2024 were apparel & shoes, home goods, household essentials, beauty products, consumer electronics, and pet products.
- About 54% of shoppers compared Amazon prices with other retailers such as Walmart, Target, and Best Buy.
- 53% of the items purchased on Prime Day 2024 were items that shoppers already were waiting to buy on sale.
- 28% of items sold during Prime Day 2024 were products included in lightning deals.
How Much is Amazon Prime?
The price of an Amazon Prime membership depends on your location. In the United States, you can subscribe to the annual plan at $139. If you want a short-term membership, you can subscribe to the monthly membership at $14.99. The good news is that if you haven’t been a subscriber before, you can take advantage of the free trial that Amazon offers to the new member. The free trial is 30 days long, and after that, your Amazon account will automatically be upgraded to a paid membership plan. Of course, you can cancel your Amazon Prime membership after the free trial ends.
Furthermore, if you’re a student, you can take advantage of Amazon Prime Student membership pricing, which is $7.49 for the monthly subscription and $69 for the annual membership.
Final Verdict – is Prime Day worth it?
Yes, in light of the growing popularity of Prime Day each year and the positive statistics, it’s certainly a shopping event that is worth it for millions of people who participate in the event. However, there are other big shopping events, such as Black Friday and Cyber Monday, throughout the year. So, if you have missed the July Prime Day event and you don’t want to wait for holiday shopping events, October’s Amazon Prime Big Deal Days can be a fantastic chance to online shop on Amazon, especially if you are able to use the free trial for Amazon Prime membership.
FAQs
Is there an October Amazon Prime Day?
Yes, Amazon will hold Amazon Prime Big Deal Days on October 8 and 9, and there will be exclusive deals for Amazon Prime members.
How long does Prime Day last?
Prime Day is a 48-hour event full of steep discounts on a wide range of products exclusively for Prime members.
What time does Prime Day start?
The event starts at midnight, 12:01 AM PDT, and two days later ends at 11:59 PM PDT.